Genesis introduces convenient test drive program in Bahrain and Kuwait

Genesis Motor, the luxury vehicle division of South Korean manufacturer Hyundai, introduces a revolutionary test drive program titled ‘Valet Test Drive’ in Bahrain and Kuwait. The VIP test drive program allows potential customers to experience the Genesis brand and its products at a time and place of their choosing. Currently running in Bahrain and Kuwait, the brand is looking to expand this service to the United Arab Emirates and Saudi Arabia before the end of the year.

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“At Genesis, we strive to sell more than just a car; we are selling a premium lifestyle experience. With Valet Test Drive, we have broken free from the conventions of traditional test drives, with customer convenience becoming a key priority and serving as the central element that drives the way we deliver our services.” said Saad Belda, Regional Network Development Manager, Genesis Africa & Middle East.

Upon scheduling a Valet Test Drive via the dedicated enquiry form on the Genesis website, customers can benefit from a fully customizable VIP demonstration and product consultation, which covers every detail from time and place, engine selection, right down to a courtesy beverage of choice during the test drive. ­

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The benefit of the Valet Test Drive is that it allows potential buyers to test the vehicle on roads and environments most encountered in their daily lifestyles. Whether typifying their daily commute or swinging past home to park the vehicle in their garage, the Genesis Valet Test Drive is a service that offers an elevated customer experience and breaks away from the norm.